WDAY 30sec Spot

Mayor Brown 2020 Campaign

30 second spot for use on WDAY, and potentially YouTube & Facebook ads

REVIEW

DOWNLOAD

Back

Schedule & Tasks

Item

Date/Due

Distribution plan (platforms, ad spend, audience)

N/A

Determine due dates

N/A

Script finalized

N/A

Questions prepared for unscripted responses on-camera

N/A

Schedule filming

N/A

Reserve editing dates

N/A

Provide first draft

N/A

Reviews

N/A

Final submission

N/A

Checklist

Recommend that we ask Mayor Brown a few additional questions on-camera so we can get some unscripted, heartfelt responses that show his true character. Can turn those responses into more content.

Will want to determine total budget for Facebook and YouTube ads, besides WDAY

Determine video production budget

Inspiration

Storyboard

Show the GF audience that Mayor Brown is the best choice to lead us through the upcoming challenges, and prove his leadership in the past that will carry us into the future.

"Now more than ever!"

Overview & Goals

General Grand Forks audience

Designed for

Can use provided cell phone footage and depending on budget, gather additional footage.

Notes

Budget

Project retainer

N/A

Production

N/A

Editing

N/A

Distribution

N/A

Balance due

N/A

PAY BALANCE